单选题
2.The history Nike started business in the sixties when its founders Phil Knight and Bill Bowerman met at the University of Oregon. In the mid-eighties, their success grew when famous sportsmen such as basketball king Michael Jordan wore Nike gear. In 1987, they launched the Nike Air range and a year later the famous “Just do it” slogan. Nike now sell more sports clothes and equipment than any other company. The logo The Nike logo is called the “Swoosh”. It represents the wing of Nike, the Ancient Greek goddess of victory. Caroline Davidson created it in 1971. She earned only $35 for her design. The first shoe with this logo came out in 1972 and now it is everywhere. The stars Other famous sports stars who have worn the Nike logo include the Brazilian footballer Ronaldo, the American golfer Tiger Woods and the British marathon runner Paula Radcliffe. UMBRO茵宝(公司名) The history Harold C Humphreys left school at the age of 13, and in 1920 started a small workshop in the north-east of England. Over the years this little enterprise expanded, and in 1924 Umbro (Humphreys Brothers) was founded. Since then, Umbro has had links with some of the world’s greatest football clubs, teams and players. In the 1966 World Cup, 15 out of the 16 teams, including the winners, England, wore Umbro shirts. The logo The famous “double diamond” logo has not changed in half a century. Indeed, between 1954 and 1994 Brazil won four World Cups wearing this famous design. The stars Nowadays, the most well-known stars who wear Umbro are John Terry and Michael Owen, along with members of England’s national football squad. Umbro currently make shirts for more than 30 national football teams. When did Nike start its business?
A
In the sixties.
B
In the mid-eighties.
C
In 1987.
答案解析
正确答案:A
解析:
**解析:**
这是一道细节理解题。我们需要根据文章内容找到 Nike 开始营业的具体时间。
1. **定位关键信息**:
文章第一部分标题为 "The history"(历史),第一段第一句话明确指出:"Nike started business in the sixties when its founders Phil Knight and Bill Bowerman met at the University of Oregon."(Nike 在六十年代开始营业,当时其创始人菲尔·奈特和比尔·鲍尔曼在俄勒冈大学相遇。)
2. **分析选项**:
* **A. In the sixties.(在六十年代)**:与原文 "started business in the sixties" 完全一致,符合题意。
* **B. In the mid-eighties.(在八十年代中期)**:原文提到 "In the mid-eighties, their success grew...",这是指他们的成功在增长,而不是开始营业的时间。
* **C. In 1987.(在1987年)**:原文提到 "In 1987, they launched the Nike Air range...",这是推出 Nike Air 系列产品的时间,并非公司成立或开始营业的时间。
**结论:**
根据原文第一句的直接陈述,Nike 是在六十年代开始做生意的。因此,正确答案是 **A**。
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