A、 being very expensive but having a low perceived risk
B、 having serious personal consequences and reflecting on the consumer’s social image
C、 having very few important attributes but a high perceived risk
D、 all of the above
答案:B
A、 being very expensive but having a low perceived risk
B、 having serious personal consequences and reflecting on the consumer’s social image
C、 having very few important attributes but a high perceived risk
D、 all of the above
答案:B
A. The model provides a framework analyzing the attractiveness of the given industry based on the level of competition.
B. The five forces include threat of new entrants, bargaining power of suppliers, bargaining power of vendors, threat of substitutes, and rivalry among existing competitors.
C. The profitability of the company is affected by rivalry among existing competitors (i.e., the level of competition)
D. The model supports the new paradigm of stakeholder management.
A. 24.01
B. 26.3
C. 24.56
D. 23.57
A. capital structure.
B. capital budget.
C. asset allocation.
D. working capital.
A. decision analysis phase
B. requirements analysis phase
C. design analysis phase
D. scope definition phase
A. A service facility is more likely to serve national or even international markets.
B. Manufacturing organizations generally have more difficulty in matching capacity with demand.
C. In many service organizations, such as hospitals and entertainment centers, customers themselves are inputs to the transformation processes.
D. Most service organizations can buffer themselves against uncertain demand by creating inventories and smoothing output levels.
A. profit maximization
B. market share pricing
C. demand-oriented pricing
D. sales maximization
A. price is the most important variable for customers
B. sales depend predominantly on an aggressive sales force
C. what the customer thinks he or she is buying is what is important
D. a company has to apply scientific management techniques to survive
A. Tim Berners Lee
B. Marc Zukerberg
C. Kevin Ashton
D. Alan Turing
A. safety-security
B. physiological
C. social
D. esteem
A. Self-concordance
B. Self-fulfilling prophecy
C. Self-efficacy
D. Self-actualization